About Matt Benner:
A consistent visual and verbal identity builds comfort and trust over time. Your well-defined brand – successfully implemented – tells the world your products and services will be consistent, too.
At the core of every campaign lies a simple objective – win customer hearts and occupy their minds. Great creative commands their attention and compels them to act.
Big ideas move the needle and connect brands to consumers. They also need buy-in within the company and processes to implement them. Managing the multidisciplinary team to deliver on expectations builds trust with stakeholders and customers.
Coca-Cola European Partners
Garden of Life
Popeyes Louisiana Kitchen
Design for new product launch
UPS launched a new product into its retail outlets – flat rate boxes. Matt designed the boxes and point of purchase displays to reflect the UPS brand’s friendly tone and convey reliable, trackable delivery on the box itself.